How To Choose a Niche ?

When choosing a profitable niche, you should know your own personal preferences. Choose a niche you are passionate about or where you have professional experiences. If you choose a niche you don't have any knowledge of, you will end up creating more work for yourself because you need to spend a lot of time doing the research.

Consider brainstorming when choosing your niche. Get pencil and paper then start brainstorming by asking yourself questions: which field I'm considered as an expert in?, what are my hobbies and interests?, what can get hold of my attention for a long time?, and so on. Once you've come up with some ideas, now it's time to do some research about your ideas. Whatever your ideas may be, surely there is someone already using them. Your research will help you to come up with more ideas.

Next you need to narrow down your ideas into 2 or 3 things you are passionate about, then check if it's profitable or not. Google Adwords is the best tool to check this. After checking the profitability of your niche, choose the one that's not too competitive and something that you can really get excited to work on.

For example, take the word "Stress Management." If you check it on the Google Adwords keyword tool, you'll find lots of suggested keywords that you can use in your video marketing campaign such as stress reduction, handling stress, relaxation techniques, and so on.  It is also important to have a squeeze page where you can send people to view your videos and build your email subscribers list.

With a squeeze page you will be able to get the email address and other important information from the people who visit your site so that you can keep in touch with them. A good squeeze page should be able to catch the attention of the visitors. Your headline should

be catchy and speak about your product or service. Below is a screen shot of a good squeeze page.